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Home » Blogging, Erika Taylor Montgomery

A Beginner’s Guide to Business Blogging

Submitted by on June 22, 2016 – 9:55 amNo Comment
A Beginner’s Guide to Business Blogging

A Beginner’s Guide to Business Blogging

Blogging for your small business is one of the best ways to directly share news and information with your target audience and current customers. By following these three simple steps you can create a blog using one of the many sites available on the internet to boost your business’ online marketing in no time!


Blogging: 3 Easy Steps to Get Started


1. Select a Name:Choosing the perfect name is one of the most important aspects of a new blogging venture. When selecting a name think about your target audience and how they might relate to your content. The name should be catchy and easy to remember so readers will return to read new content in the future. Don’t be afraid to show some of your business’ wit and charm, but remember to be professional.

2. Choose a Platform:In order to create a blog that is user-friendly, be sure to choose a platform that is considered among the best blog sites available with options that will meet business needs. WordPress is great blogging outlet offering terrific free features in addition to paid-membership benefits for the ultimate freedom in customizing your blog. Besides WordPress, other sites such as Blogger and Squarespace have user-friendly designs and can be set up in just a few minutes.

3. Create a Post:Now that you’ve selected the perfect name and platform for your blog, the next step is to fill it with useful and engaging information for your audience. To ensure long-term loyalty from your readers, keep your posts diverse and captivating by mixing up the content to include relevant text, images and videos.


Whether your small business offers innovative services or groundbreaking products, blogging is one of the most effective ways to share news and can be easily sent through email, posted on social media and more.

Written by Erika Taylor Montgomery

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