Featured Articles »

November 19, 2014 – 9:55 am | One Comment

Google Plus has become the newest leader for small business and social media marketing. The new social media platform offers advantages that Twitter and Facebook cannot, but how do you know what to do or …

Read the full story »
Finance & Legal

Raising capital, bookkeeping, angel investors, creating a corporation, and legal requirements are just a few of the many topics you’ll find here.

Operations

Streamline the day to day by creating systems that create consistent product and service offerings, as well as save you time and money.

Marketing

Traditional print advertising or online marketing? PR? Web and Social Media? Craft a marketing plan by using the right media to find your target customer.

Sales

Learn techniques and strategies that will help you win more business. Integrate your marketing plan with your sales plan. And more…

Real Business Owners

Real business owners share their experiences, insights, and the resources they found helpful when starting up their own businesses.

Home » Archive by Category

Articles in Social Media

4 Tips for Stunning Social Media Visuals

December 7, 2016 – 9:55 am |

The use of videos and images across all social media platforms is crucial, especially since “People process visual information 60,000 times faster than text, which explains why 93 percent of the most engaging posts on …

How to Tell a Stellar Story with Social Media

October 26, 2016 – 9:55 am |

Social media marketing provides a wonderful opportunity for your company to connect with customers, reach a new demographic, and grow your client and fan base in a way that traditional brick and mortar stores and …

3 Reasons Why Your Events Need Their Own Hashtag

October 5, 2016 – 9:55 am |
Hashtags are great for events

Publicizing events can be a tough job, so why not enlist your event attendees to do it for you? Creating a custom hashtag for your event will generate buzz and encourage your followers to get involved. Here …

Learn the Basics: How to Use a Hashtag on Social Media

September 28, 2016 – 9:55 am |

Adding hashtags in your company’s posts on social media platforms like Facebook, Twitter, Google+ or Instagram is a great way to include your message in relevant conversations or give your customers a searchable way to …

How to Handle Feedback on Social Media for Better Customer Service

August 24, 2016 – 9:55 am |

Getting comments from customers on such a public space as social media can intimidating and scary; it’s a big reason why some businesses stay away from the platforms in their marketing efforts. But if you …

Why You Should Use Social Media for Customer Service

August 17, 2016 – 9:55 am |

Customer service is a big deal. It’s estimated that American businesses lose more than $40 billion annually because of poor customer service. How does your company fare in this area? Do you go above and beyond …

4 Tips for Using Twitter for Social Media Marketing

August 10, 2016 – 9:55 am |

Is your business using Twitter for social media marketing? Larger social networking sites like Facebook tend to get all of the love from marketers, however Twitter is a fantastic vehicle to spread the good news …

3 Tips for a Stellar Business YouTube Channel

July 27, 2016 – 9:55 am |

YouTube is currently the second largest search engine in the world and the number of searches it handles is only getting bigger. What was once the go-to place for surprised squirrels and kids playing with light sabers …

Four Tips to Shine on Social Media This Summer

June 8, 2016 – 9:55 am |
outdoor celebration

With summer beginning in just a couple of weeks, the season of outdoor socializing is finally upon us! Whether your favorite sunny past times include BBQs or other outdoor events, anyone can break out of …

Making Social Media Work for Your Business

May 4, 2016 – 9:55 am |
Different social media icons in search bubbles

Social media has become an important customer service center for most businesses, large and small. Customers use different sites as a way to find and gather information, ask generic questions and to compliment or complain …

UA-36862816-1