How to Write Blog Posts for Your Small Business – Part 3
Writing a blog in WordPress
By now, you should have at least three blogs written in Microsoft Word. The more you write, the better. This is for three reasons.
- Developing the habit and routine of writing.
- The more you write the better and easier it gets.
- The more posts you have, the more content you have. The Google loves content, especially if it’s relevant.
But writing it in Word and then having to upload it is a pain. It’s time consuming and not necessary. Let’s learn how to do it directly in your blog.
The first step is to log in. I’m assuming that your web developer has already set up your WordPress blog and integrated it with your website, and that they’ve sent you your login information.
If not, or if you’ve forgotten, then read on.
First, in the toolbar, type in the name of your company website’s URL. It will be something like this: http://www.nameofyourcompany.com Then add /wp-admin/, or http://www.nameofyourcompany.com/wp-admin/
When I first learned this, I found it very confusing. For some reason, I couldn’t remember it and I had the hardest time getting into my account. But it’s the standard way to log into a WordPress website so you had best get used to it.
You will come to a page that will request your username and password. Again, this can be confusing. Most browsers now make it easy to store your name and password. I always make mine fairly easy to remember. But if you lose your password, you can get a new one by clicking the ‘I can’t remember my password’ link. The website will email you your login information.
Once you are in, you will arrive at the WordPress dashboard.
This is where the magic happens and is what makes WordPress such a wonderful program to use for your website. It is very easy to add posts or even make changes to your pages.
When I was first doing webpages, it took a lot of work, coding and/or money to have someone take care of it. If I wanted to change one word, it could cost me a hundred dollars. Now, it is very simple, quick and easy.
How To Make a Post
One the left side of the page you will find your dashboard’s navigation. This is your control panel for the blog. On the upper left of the dash board you will see Posts with a pin next to it. Click Posts.
A new dialogue menu will pop up. It says, “All Posts, Add New, Categories, Post Tags”.
The one we want is “Add New”. Click it.
And eureka! This is where you will add your blog post’s content. You can see where to enter the title and where to write. There are boxes for bold, italics, and the standard Word formatting.
You can now write directly in the box or you can copy and paste from your Word docs. It is better to write directly (for formatting issues), but for simple posts, copying a Word doc will be fine.
Go ahead and play with the program. When you are done, you can publish it or save it as a draft. Either way, it is easy to go back and make changes.
Congratulations, you have come a long way. But there is still a lot to learn and do.
We have to learn more about to put in the blog and grow more comfortable with the WordPress dashboard and what it can do for us.
But first, we will explore the strange and mysterious world of SEO…Written by Ron Usher