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Home » Corporate Identity, Direct Marketing, Elevator Pitch, Employees, Featured Articles, Get Started, Home-Based Business, Network Marketing, Resources, Small Business

Networking In Person – Tips for Professionals

Submitted by on February 6, 2013 – 10:00 amNo Comment

The realm of networking can seem pretty vast. Do you attend a networking event or use social media to achieve all of your networking needs? The answer is that you should do both. It doesn’t take long for a networking opportunity to go bad if you don’t have the right approach. Fine-tuning your networking skills in person and online will make a huge impact in your life. I’ll cover both topics in this two-part series, starting with networking in person. Be sure to tune in next week to learn about networking with social media!

Networking in person can be accomplished at social events.

Networking in person can be accomplished at social events.

In today’s economy it is important for people to network. Hope College says that networking is the best way to get a new job or internship – if done correctly. The key is good communication.

Networking In Person

Business professionals network for a variety of reasons, but it mainly boils down to the fact that they are trying to build a mutually beneficial professional relationship. When networking in person, a first impression is everything. Do not be afraid to introduce yourself! Tell people who you are and why you would be a valuable contact for them. Build up rapport by making a connection. Find something you both have in common or something you both have experienced. I like to start a conversation by asking if there’s anything they need help with for their business. This tactic establishes a relationship between you and your new contact.

To network best, don’t make the conversation about business – it should be about building a relationship. Be friendly and ask people questions about themselves; spend time getting to know one another on a deeper level. The conversation should never turn personal, but the goal is to let others know that you are interested in them, not in their title. By approaching face-to-face networking efforts like this, trust can be built (a factor that is necessary for any strong long-term relationship).

In part 2 of this series we’ll offer some great tips on how to network through social media.

Three Girls Media & Marketing Inc. is a public relations and social media management agency with teams in Silicon Valley and the Seattle area. We love working with small and emerging companies across the nation to raise their brand awareness and name recognition. We offer a complimentary 30-minute phone consultation with our CEO and can answer your questions and discuss your specific marketing needs. Contact us today to arrange yours!

Photo Credit: thetaxhaven

Written by Erika Taylor Montgomery
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