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November 19, 2014 – 9:55 am | One Comment

Google Plus has become the newest leader for small business and social media marketing. The new social media platform offers advantages that Twitter and Facebook cannot, but how do you know what to do or …

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Real Business Owners

Real business owners share their experiences, insights, and the resources they found helpful when starting up their own businesses.

5 Common Blogging Mistakes

February 18, 2015 – 10:00 am |

Managing a blog can be a rewarding professional experience. The ability to share news, photos and opinions is one of the greatest technological advances to date. Whether you’re a successful fashion blogger or a stay-at-home …

Memes for your Small Business

February 11, 2015 – 10:00 am |

Memes have taken a life of their own on social media. These funny visual images are constantly shared online by users of all types. From football trash talk to political satire, memes have become a part of …

How to Hyperlink Content: 3 Tips

February 4, 2015 – 10:00 am |

The hyperlink is an incredible tool for businesses. These blue underlined words carry a lot of weight with search engines. The trick is to use hyperlinks effectively to maximize traffic to your website or social media platforms. …

Social Networking Sites & SEO: 4 Mistakes to Avoid

January 28, 2015 – 10:00 am |

When it comes to Search Engine Optimization (SEO), everyone wants their content to show up first on search engines. Being on the top of a search result is the best way to gain clicks and attract readers. …

Content Influences Social Media and Blog Engagement

January 21, 2015 – 10:00 am |

Are you trying to increase engagement on your business’ social media and blog accounts? The type of content you use for your posts matter. Even if you are writing strong content for Facebook or Google+, there are …

Social Media Platforms: Don’t Blend Facebook and Twitter

January 14, 2015 – 10:00 am |

At first glance, linking Facebook posts to your Twitter feed seems like the best idea. It’s a quick shortcut that allows you to have content on both platforms and makes social media management, well, manageable. But as most …

Twitter Followers: Are Yours the Right Fit?

January 7, 2015 – 10:00 am |

2014 was a big year for having millions of followers. Celebrities like Kim Kardashian, Taylor Swift and Katy Perry all have over 20 million followers and counting! Twitter is one of the biggest players in …

Social Media Marketing: Getting “Likes” on Facebook

December 31, 2014 – 10:00 am |

Your company is brilliant, but do your Facebook fans know that? You’ve developed a great social media marketing strategy and content that you believe will get likes and lead to new followers. But for some …

Social Media Marketing: 4 Last-Minute Holiday Tactics

December 24, 2014 – 10:00 am |

Between marketing holiday discounts and promoting products or services, this time of year can often be busy for small business owners. Needless to say, it is common for many entrepreneurs to neglect some facets of …

4 Blogging Tips for Search Engine Optimization Success

December 17, 2014 – 10:00 am |

We’ve all heard it over and over again, “Content is King,” when it comes to blogging. However, in business we don’t just blog for fun; we blog for several other reasons, including content marketing, to …