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Home » Blogging, Erika Taylor Montgomery

Promote Your Blog Post with these 5 Tips

Submitted by on June 29, 2016 – 9:55 amNo Comment
Promote your business blog with these 5 tips!

Promote your business blog with these 5 tips!

Writing a blog post takes time and effort. From topic generation to proofreading, a blog post is a piece of work you should be proud of and want people to see. However, it can be challenging to build a readership if no one knows you wrote anything. This post is all about how you can get people to notice what you’re writing; read on for tips.


Promote Your Blog Post with these 5 Tips


  1. Optimize Your Post with Keywords

When you’re finished writing the first draft, go through and pick out the main points and terms. Add these phrases to programs like Google AdWords to find the most popular search topics and beef up your post with them; these terms will help your blog post appear higher in search engines.

  1. Syndicate Your Content

Have you ever noticed the RSS button, but wasn’t sure what it is for? This feature is a great way to automatically update your readers about your new blog post; it even sends it directly to their social media pages!

  1. Tailor Your Status Updates

When posting your blog article on social media, it can be tempting to use the post’s headline for each site. Doing so, however, won’t promote your blog post as well as thinking about each platform and creating a message just for that group of followers will. Consider phrasing a question or asking for their thoughts and opinions on what you wrote; use this as an opportunity to engage with your fans.

  1. Post Teasers on Other Sites

Continue to promote your blog post on social media sites by creating a dialog in a forum. Sites like LinkedIn that have discussion groups are great for sharing content and asking your connections and fans to get involved. Just make sure the group you share your blog with is open to self-promotional posts! Some, such as many LinkedIn Groups, don’t want you to link to your own website.

  1. Bookmark Your Content

Become part of the online community by bookmarking your work on popular sites like Reddit and StumbleUpon. Share the spotlight and use this as an opportunity to like and comment on the work of others; social networking is a two way street after all!

Don’t let your hard work fall in the black hole of the internet. With a little effort and using the five tips above you will be on your way to gaining a valued following who can’t wait for your next post!


Written by Erika Taylor Montgomery

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