Featured Articles »

November 19, 2014 – 9:55 am | One Comment

Google Plus has become the newest leader for small business and social media marketing. The new social media platform offers advantages that Twitter and Facebook cannot, but how do you know what to do or …

Read the full story »
Finance & Legal

Raising capital, bookkeeping, angel investors, creating a corporation, and legal requirements are just a few of the many topics you’ll find here.


Streamline the day to day by creating systems that create consistent product and service offerings, as well as save you time and money.


Traditional print advertising or online marketing? PR? Web and Social Media? Craft a marketing plan by using the right media to find your target customer.


Learn techniques and strategies that will help you win more business. Integrate your marketing plan with your sales plan. And more…

Real Business Owners

Real business owners share their experiences, insights, and the resources they found helpful when starting up their own businesses.

Home » Blogging, Erika Taylor Montgomery

Tips to Promote Your Blog

Submitted by on August 20, 2014 – 10:00 amNo Comment
Promote your blog after sharing every single post.

Promote your blog after sharing every single post.

Have you started updating your company’s blog regularly? Excellent! How are you sharing your updates? If you’re not promoting your blog posts, your hard work is going to waste! A big part of the job is sharing the post once it’s finished. Not sure how to promote your blog? It takes more than just sharing a link on your social media pages every once in a while.

I recently came across an infographic that shares 12 ways to promote your blog posts. Here are 5 ways to promote your blog:


5 Tips to Promote Your Blog

  1. Tailor Social Media Updates. When you share your blog post on your social media networks (which you should do for each post), customize each update or headline for the followers on that specific site. For example, when you share the post on Facebook make it more casual than when you share it on LinkedIn.
  2. Comment on Other Blogs. Set some time aside to read other blogs and comment on the posts. Write something with additional insight about the topic and keep it friendly yet professional; also remember to add a link to your blog.
  3. Bookmark Content. Make sure you post each article you write on social media sites that bookmark articles (like Pinterest) to make it even easier for others to share it with their followers, too.
  4. Share Your Blog Content. When you see someone online asking for advice about your blog’s topic, share the link with them. In addition to putting the answers right at their fingertips, you’re positioning yourself as an expert in the field.
  5. Use Your Blog as a Source of Content. Get the word out about your blog by sharing a link in your email signature and including links to specific posts in your e-newsletter. Don’t be afraid to ask other bloggers and contacts to share links to your blog with their audience, too – just be willing to do them the same favor.

What other ways do you promote your blog? Share your own tips in the comments below (and don’t forget to promote yourself).

Photo Credit: Three Girls Media, Inc.

Written by Erika Taylor Montgomery
Tags: , ,

Leave a comment!

Add your comment below, or trackback from your own site. You can also Comments Feed via RSS.

Be nice. Keep it clean. Stay on topic. No spam.

You can use these tags:
<a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>

This is a Gravatar-enabled weblog. To get your own globally-recognized-avatar, please register at Gravatar.