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Home » Erika Taylor Montgomery, Marketing, PR, Social Media

Using Tumblr to Build Your Business

Submitted by on November 13, 2013 – 10:00 amNo Comment

With social media platforms hatching from every corner of the web these days, at times can be hard to decide which sites are worth the effort. Tumblr, for example, is a unique micro blogging tool that may seem a bit confusing at first glance, but can serve as an extremely helpful site to market your business.

Tap into Tumblr for a business boost

Tap into Tumblr for a business boost

Deciphering the chaos of social media marketing can be daunting. To ease your woes, here are a few reasons why using Tumblr can be beneficial to your marketing efforts:

Why is Tumblr Important? Tumblr is a unique player in the social media game. With content accessible by anyone on the web and over 60 million blogs hosted on the site, it is no wonder that the monthly visits are well over 16 billion.

Customizable Content: In a recent survey by Hanley Media, 78% of Chief Marketing Officers think custom content is the future of marketing. Tumblr offers business owners a unique chance to customize their content to highlight their product, service and industry trends.

Increased Engagement: By using Tumblr, your small business can spark interactions with a marketing base that may be untouched by your competitors.  Although Tumblr has been available for a while, many businesses are overlooking this important tool. You can stay ahead in the game of engagement by finding industry related topics and users and beginning to follow them. By doing so, you will build a network of followers in as little as minutes a day, thus furthering your demographic reach.

These are only a few of the reasons why Tumblr is a great tool to help build your business. Have you used Tumblr for your marketing efforts? If so, please share your experiences with the platform with our readers below.

Photo Credit: Sasha D Butler

Special Offer: Three Girls Media & Marketing Inc. loves working with small and emerging companies to raise their brand awareness and name recognition. We offer a complimentary 30-minute phone consultation with our CEO and can answer your questions and discuss your specific brand marketing needs. Email info@ThreeGirlsMedia.com  to make your appointment today.

Written by Erika Taylor Montgomery
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